CIRQLLINK
The brain for the second-hand
sport & outdoor market.
One photo in. Exact identification, honest price, ready-to-sell listing out.
Infrastructure for the aftermarket — circular, intelligent.
The circular ID economy
Every item gets an identity.
The identity outlives the sale.
A photo becomes an identity. The identity carries value, condition and provenance. When the item sells, the identity travels with it — ready for its next owner, its next listing, its next life. That loop is what we build.
The spine
From phone photo to sold.
Every surface — shop counter, consumer garage, marketplace — runs through the same four steps. The intelligence lives in one core; the interfaces stay thin.
Capture
A phone photo — at a shop counter, in a garage, or from a warehouse feed. Every surface feeds the same door.
Identify
The reference brain resolves make, model, year and variant against sourced data — not guesses.
Price
Condition-aware pricing built from reference prices and market signals, shown as an honest estimate with its basis.
Sell
A structured, ready-to-publish listing for your own store and Cirql's marketplace channels. The data stays yours.
One brain, four doors
The Cirql family.
Businesses, consumers, buyers and — eventually — agents all talk to the same core. Each product is a different door into the same intelligence.
CirqlImport
The recommerce operating system.
Intake counter with instant buy-in verdicts, warehouse mirror, pricing scoreboard, brand-catalog connect. From first scan to sold — one system runs the whole flow.
Visit →CirqlStash
Your gear, identified.
Point a camera at anything in your garage. It comes back identified, valued and ready to sell — one door for every sport, one tap to list.
Visit →CirqlSearch
One engine, a skin per niche.
A brain-native marketplace engine with a dedicated storefront per sport — honest condition-graded pricing, protected checkout, one mixed C2C / B2C feed.
Visit →CirqlPass
The passport that follows the item.
An append-only second-life record — identified, graded, listed, sold, repaired, recycled. Provenance that makes buying second-hand feel safer than buying new.
See the resolver →Depth over breadth
One engine. A skin per sport.
We go deep in a small set of niches instead of shallow everywhere. Each sport gets its own reference registry, its own identification playbook, and its own marketplace storefront — all running on the same brain.
Disc golf
1,000+ molds in the registry
Skiing & snowboarding
Skis, boards, bindings, boots
Biking
Bikes, components, helmets
Running
Identified from a single shoe photo
Golf
Clubs priced on cited data
Padel
Racket-level identification
Outdoor
Hiking & camping gear
For retailers, brands and operators
Your products live longer
than your checkout.
Whether you run recommerce today or haven't started, the aftermarket is already happening to your products — on other people's platforms. Cirql helps you understand it first, then run it: intake, grading, pricing, listing and insight, under your brand.
Buy-in verdicts at the counter
Scan an item at intake and get an instant verdict — what it is, what it's worth used, and whether the margin works.
Your catalog, connected
Bring your own product data from the systems you already run. We merge it with second-hand intelligence, field by field, with provenance.
Warehouse & pricing insight
A live mirror of your commerce stock with days-to-sell signals and a pricing scoreboard that learns from every outcome.
Aftermarket as a Service
We analyse your data and steer your aftermarket — trade-in, grading, pricing, resale — under your brand, on your own store.
Not in second-hand yet? Start here.
Bring your catalog and we show you what your aftermarket is worth — resale values, demand and days-to-sell per product line — before you commit to anything.
See your products' second lives
Aggregate second-life intelligence on the gear you sold: what comes back, what it trades for, where the trade-in opportunity sits.
CirqlPass × Digital Product Passport
The passport that
pays for itself.
Digital Product Passports are coming to Europe, and most brands see a compliance bill. We see the rails of the circular ID economy: give every item an identity that carries value, condition and provenance, and the passport becomes the way products come back to you.
Complements the official DPP
The EU Digital Product Passport tells you what a product is made of. CirqlPass adds what happens after the first sale — graded, listed, sold, repaired, recycled — as an append-only, trust-graded record.
From compliance cost to revenue
A passport that carries live resale value and a one-tap trade-in path turns regulation into a channel: every product you've ever sold becomes a door back into your store.
Minted from day one
Brands can mint passports at first sale and keep a lifetime link to the product through every owner that follows — and see, in aggregate, how their gear lives on.
CirqlPass is in development. Talk to us about minting day-one passports.
Why we exist
Second-hand should be the first choice.
Today it isn't, because selling used gear is work: identifying it, grading it, pricing it, describing it, trusting the deal. We remove the work. The way modern infrastructure powers new commerce, Cirql powers the aftermarket — normalized product identity, sourced pricing, and listings that write themselves.
Everything we ship is built to be operated by software as well as people. Structured identities, honest price estimates with their basis attached, one shared transaction ledger. The endgame: your agent finds, values, buys and resells gear through the same brain people use today. Frictionless circular commerce, at scale.
Contact
Talk to us.
Running a store, building for a brand, or just curious? Reach out.